We've Merged! Repeat Returns is now DRYVER.
SMART Rewards
Turn strangers into spenders
Supercharge your sales—fill up your seats by turning unknown guests into loyal-spenders
SMART Loyalty
Turn strangers into spenders
Supercharge your sales, fill up your seats, and rack up more online orders by turning unknown guests into loyal-spenders
Here's why you NEED loyalty
Discounts
Race to the bottom
Discounts train customers to wait for deals and spend less.
Rewards
Race to the top
Rewards condition customers to stay loyal and spend MORE.
Makes sense—right?
Instead of getting a single visit from a discount… reward customers for spending MORE money with you – and only AFTER they have.
Our take on loyalty
The purpose of a loyalty program is to:
Establish a direct way to reach the people most likely to spend money at your restaurant - your own customers...
Collect and feed customer data into a profit-hunting platform (that crafts a high-profit journey for each customer)...
Engage with each customer in a way that feels natural and familiar (so they keep coming in and spending money)...
Yesterday's loyalty programs don't do any of that.
They just hand out rewards for current behavior while doing zero to increase spend or frequency.
Loyalty, correctly done, unlocks a goldmine that allows you to monetize your customers.
Here's why you NEED loyalty...
Instead of getting one single visit from a discount… reward customers for spending MORE money with you
– and only AFTER they have
Discounts
Race to the bottom
Discounts train customers to wait for deals and spend less.
Rewards
Race to the top
Rewards condition customers to stay loyal and spend MORE.
Our take on loyalty
The purpose of a loyalty program is to:
Establish a direct way to reach the people most likely to spend money at your restaurant - your own customers...
Collect and feed customer data into a profit-hunting platform (that crafts a high-profit journey for each customer)...
Engage with each customer in a way that feels natural and familiar (so they keep coming in and spending money)...
Yesterday's loyalty programs don't do any of that.
They just hand out rewards for current behavior while doing zero to increase spend or frequency.
Loyalty, correctly done, unlocks a goldmine that allows you to monetize your customers.
Correctly done, loyalty unlocks a goldmine of information that allows you to monetize your customers.
Data is the new Gold
Google and Facebook haul in billions from advertisers that target you based on data they collect on YOU. They'd be worthless in 10 minutes without it.
Customer data is your most valuable asset and you can start printing money with it by simply launching a loyalty program.
The benefits are juicy:
Loyalty is a “tie-breaker” that gives customers a reason to ALWAYS choose you over competitors (to get their points)…
Loyalty brings customers back again and again as they spend money to earn rewards…
Loyalty gives you a direct way to engage with your best customers to drive more revenue...
Common misconceptions about loyalty
It's just a bunch of discounts: Sure. Some amateur providers
My customers are already loyal: Fine. If you have no way to reach them
Rewards are just discounts in disguise: If you have no way to reach your customers you are vulnerable to a competitor
Hassle to run: Ask yourself: Why does EVERY major restaurant chain have a loyalty program?
Too expensive: Ask yourself: Why does EVERY major restaurant chain have a loyalty program?
Data collection is why the major chains have loyalty programs
"Loyalty has been a big driver... smaller chains may never catch up…”
Patrick Doyle - Domino's Pizza
"Loyalty has led to an increase in overall spend of 35% for customers versus pre-loyalty behavior."
David Gibbs - YUM Brands
"Starbucks has built an end-to-end consumer digital platform anchored around loyalty"
Howard Schultz - Starbucks
Why choose DRYVER Loyalty?
Because our loyalty program connects to our industry-leading profit-hunting platform.
Here's how it works:
Connected: Wired to our profit-hunting platform that crunches your customer data every night
Data-driven: Wired right to the automated marketing stack that drives traffic, spending, and retention
Automated: Deploys marketing and engagement proven to increase frequency, spending, and customer lifetime value.
Common misconceptions about loyalty
It's just a bunch of discounts: Sure. Some amateur providers
My customers are already loyal: Fine. If you have no way to reach them
Rewards are just discounts in disguise: If you have no way to reach your customers you are vulnerable to a competitor
Hassle to run: Ask yourself: Why does EVERY major restaurant chain have a loyalty program?
Too expensive: Ask yourself: Why does EVERY major restaurant chain have a loyalty program?
Consumers are addicted to loyalty programs
94%
of loyalty program members consider the program when choosing a restaurant
47%
use their membership several times a month*
How are rewards any better than discounts?
Discounts & coupons drive a “single” visit, (where you may even be losing money).
Rewards are “spend-based” and drive multiple visits. So you give a little something back after your customer has spent a predetermined amount of money with you – and only after they have. Discounts attract discount shoppers. Rewards attract spenders.
What my POS loyalty program?
Hah! Glad you asked. POS companies include what they call "checkbox items." These are features like inventory, scheduling, and yes, loyalty. When asked if the POS includes something, the salesperson can say "yes."
Make no mistake. Entry-level POS loyalty programs (even if they're free) will put you in a hole so deep you'll never dig out.
Your Title Here
A working customer database can nearly double the value of a restaurant
It eliminates your reliance on coupons and discounts
Loyal customers generate repeat sales at a fraction of the marketing cost and effort required to find,
inform, interest and sell prospects
This brings customers back again and again as they earn points for spending money with you…
Instead of bribing customers with discounts to get them in the door, you reward them for spending more money with you, and only after they do.
Ready to replace bargain-hunters with steady-spenders?
Ready to replace bargain-hunters
with steady-spenders?
Discover how SMART Rewards turns regular customers into big-spenders who come in more often, spend more money at your restaurant...
On our call you'll learn...
The simple no-brainer loyalty technique that drives huge local business orders
How we tap into customer data - to drive a quick surge of new customers
The "new-member" tactic that generates 2X more visits in 30 days
How we leverage loyalty to turn your customers into your best "word-of-mouth" marketers (you'll see the $18,000 results)
Ready to replace bargain-hunters with steady-spenders?
Ready to replace bargain-hunters
with steady-spenders?
Supercharge your growth with the tools you need, in one place, working together, done-for-you.
Discover how SMART Loyalty turns regular customers into big-spenders who come in more often...
The top POS companies integrate with the DRYVER Loyalty Platform
(Partial list of POS partners)
DRYVER
Florence, KY
7847 Tanners Ln Suite 100,
Florence, KY 41042
(702) 966-3001
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What is Repeat Returns?
Repeat Returns is a restaurant marketing system developed for restaurants by a restaurant owner who increased his own sales by 1,067% in just three years.
Repeat Returns is...
Team
Your own special ops team will craft your plan, tell your story, design eye-catching visuals, drive positive reviews, make you pop online and crush it on social.
Community
Your backstage-pass to an elite circle of high-caliber restaurant owners for networking, insights, events and training. You'll stay sharp, and stay ahead.
Attract
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Loyalty
Most loyalty programs are just perpetual discount machines.
SMART AI
Here's where that degree in data science Our SMART Suite
Double the industry average email open rates
Marketing
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Social
Struggled to see any results from social media? Most restaurants do. And that creates a huge opportunity for you.
We will absolutely blow your mind with the traffic we haul in for you. We've cracked the code on turning "Likes" into lines.
Online
Outdated website? Laid out like a train wreck? Invisible in search? No keywords, pixels, or meta description?
We’ll reboot your website into a high-ranking, eyeball-pulling traffic-driving, order-generating powerhouse.
Reputation
Attract an insane amount of new customers
Reputation Station:
Media
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Automation
DIY marketing is just another way to work more and waste money.
Why we exist
We're here for the owners who get trashed on Yelp, gutted by Groupon, exploited by 3rd-party delivery parasites.
Transition away from garbage marketing that keeps owners broke...
Marketing is the only investment that has the power to change your life.
Marketing is the only investment that has the power to change your life.
Rent, labor, food, insurance, repairs... drop nothing to the top, or bottom line. They are just expenses.
Unfortunately, restaurant marketing has devolved into a tangled mess that burns cash and delivers nothing but smoke.
Our mission Fractional
Independent restaurants can't afford a full-blown marketing agency like the big chains.
To make every marketing dollar do the work of 10
..
Attract
more customers
Build
profit-per-customer
Retain
more customers
Burn Money
Patchwork
Do-it-yourself
Impulse-driven
Impulse
Batch-and-blast
Discounts/coupons
Print Money
Platform
Automated
Data-driven
Data-driven
Targeted
SMART Offers
We solve these problems
They struggle with junk-marketing that burns cash and delivers smoke.
All this as you
Complexity
Repeat Returns replaces the complexity of multiple marketing services that require YOU to do all the work, with a single “done-for-you” platform that adapts to each customer’s buying habits and behavior patterns.
DIY
Do-it-yourself doesn’t stand a chance against deep-pocket competitors with auto-pilot program that acts immediately when the opportunity is there.
Complexity
Repeat Returns replaces the complexity of multiple marketing services that require YOU to do all the work, with a single “done-for-you” platform that adapts to each customer’s buying habits and behavior patterns.
The end of DIY
Loyalty
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Marketing
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Social
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Online
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Acquisition
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Automation
Each night, while you sleep, our platform studies each customer’s history, predicts the most profitable outcome for tomorrow, and deploys the marketing to make that happen. You never lift a finger.
Get Featured on the Road Show
We’re on a mission to feature the best independent restaurants in the USA and help you tell your story like never before.
Crazy Effective
Our platform establishes each customer's baseline wallet-share, and then SMART Offers gently guide them into higher spending levels.
